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Priced Right

With the internet being the most popular tool to find a home, sellers should optimize the list price for Internet tools that use rounded dollar amounts.

A home priced at $349,000 would not appear in a $350,000 to $400,000 search. However, a home priced at $350,000 would appear in a $300,000 to $350,000 search, as well as a $350,000 to $400,000 search.

 

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